Consumers’ concern for health and well-being has been growing in recent years, demanding from the industry product solutions that align with factors such as safety, transparency, and efficacy. To meet this demand, companies have been investing efforts and knowledge in the use of natural inputs and minimalist green processes.
Aligned with this movement, Rubian sought to unite its purposes within the Clear by Design Extracts model through:
- Utilization of plant matrices with the objective of obtaining extracts
with their original properties preserved.
- Maximizing the potential of biorefineries through the extraction of multiple bioactives.
- Tracing key points in the chain and providing proof of the efficacy
and safety of our products.
- Valuing natural resources through the reuse of waste in agricultural,
food, and industrial chains.
These values guide all our methodologies and processes, from understanding the real needs of users to conception, development, and production of solutions.
Rubian aims to use plant matrices of natural origin in its processes, with the objective of obtaining extracts with their original properties preserved.
Furthermore, we see great potential in the biorefinery through the extraction of multiple bioactives.
We are committed to tracing key points in the chain and substantiating the efficacy and safety of our products and services.
Rubian believes in the importance of valuing nature and providing optimization and reuse of waste in agricultural, food, and industrial chains.
WHAT IS CLEAR BY DESIGN EXTRACTS
The Clear by Design Extracts model is centered on self-certification. Our goal is to offer functional bioactives that meet the end-user’s needs, providing safety, efficacy, transparency, and socio-environmental respect.
Clear by Design Extracts provides the basis for the production of vitamin extracts, antioxidants, carotenoids, and dyes. The benefits extend to the areas of anti-aging, cognition, cardiovascular health, obesity control, and related comorbidities. It is technology and nature working together holistically for our health.
The Clear by Design Extracts concept means providing safety, transparency, and traceability to the products we offer to the nutraceutical, cosmetics, and food input industries.
Eduardo Aledo, Co-founder of Rubian